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	<title>Promotional Gifts for Direct Marketing &#187; Marketing and Advertising</title>
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	<link>http://promogiftstore.com/blog</link>
	<description>Advertising Lab, Innovative Products Creation, Effective Media ROI, Worth of Mouth Strategies.</description>
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		<title>Merchandising and Advertising Congruency</title>
		<link>http://promogiftstore.com/blog/marketing-and-advertising/merchandising-and-advertising-congruency/</link>
		<comments>http://promogiftstore.com/blog/marketing-and-advertising/merchandising-and-advertising-congruency/#comments</comments>
		<pubDate>Tue, 15 May 2012 15:36:25 +0000</pubDate>
		<dc:creator>Octavio Urzua</dc:creator>
				<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[Merchandising]]></category>

		<guid isPermaLink="false">http://promogiftstore.com/blog/?p=1545</guid>
		<description><![CDATA[Is your advertising give away congruent with the rest of your advertising message? by Sunny Lenzo, your relocation coach to Sunny Costa Rica and author of www.sunnyincostarca.com I just spent 3 thrilling days in San Jose, Costa Rica at Expotur 2012 learning about the best hotels and services that are available in this gorgeous country. As I am writing my followup emails to the many new friends I made, I am also looking at their advertising give aways. And it is immediately apparent that some hotels put thought in to how they were represented by their give aways&#8230;and some did not. Some actually gave the appearance of a thought process that went like this&#8230;&#8221;Oh, we should have something with our name on it for the Expo&#8230;what&#8217;s the cheapest thing we can get??&#8221;. Now as a PROSPECT for these hotels, and by that I mean not someone who will be staying there one night, but someone who will be bringing dozens of people there a quarter, here is how I look at the giveaways. If the give away is quality (whether it is a quality pen, a quality candy, T-shirt, whatever it is), it re-inforces the rest of the advertising that [...]]]></description>
			<content:encoded><![CDATA[<p>Is your advertising give away congruent with the rest of your advertising message?<br />
by Sunny Lenzo, your relocation coach to Sunny Costa Rica and author of www.sunnyincostarca.com</p>
<p>I just spent 3 thrilling days in San Jose, Costa Rica at Expotur 2012 learning about the best hotels and services that are available in this gorgeous country.</p>
<p>As I am writing my followup emails to the many new friends I made, I am also looking at their advertising give aways.</p>
<p>And it is immediately apparent that some hotels put thought in to how they were represented by their give aways&#8230;and some did not. Some actually gave the appearance of a thought process that went like this&#8230;&#8221;Oh, we should have something with our name on it for the Expo&#8230;what&#8217;s the cheapest thing we can get??&#8221;.</p>
<p>Now as a PROSPECT for these hotels, and by that I mean not someone who will be staying there one night, but someone who will be bringing dozens of people there a quarter, here is how I look at the giveaways.</p>
<p>If the give away is quality (whether it is a quality pen, a quality candy, T-shirt, whatever it is), it re-inforces the rest of the advertising that this is a top notch hotel. The more the give away reflects the unique character of the hotel,the more impressed I am. I met with over 100 people to choose 3 hotels.Impressing me should have been important to them. On the other hand, if the give away was shoddy, it did not speak well of the hotel. Case in point&#8230;one of the very most elegant and expensive hotels (rooms start at 350 a night) gave away pens that were so cheap the ink ran dry after one use. My first thought was: If they are cutting expenses on these cheapy pens, where else are they cutting expenses? Maintenance? Safety? Staff? Or more to the point&#8230;will there be bugs in that ultra expensive room?</p>
<p>Dont let your give aways for conventions be an after thought. Integrate what it is and the level of its quality to your overall message. If you are the least expensive hotel on the beach, then a cheap pen might be appropriate. But if you are trying to tell me that you are the BEST, you better give me something that is the BEST&#8230;even if it is just one exquisite piece of candy. That I would remember fondly.</p>
<p>Sunny<br />
Cell 506-500 Sunny(78669)<br />
<a href="http://sunnyincostarica.com/" title="http://sunnyincostarica.com/">http://sunnyincostarica.com/</a></p>
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		<title>Give One Share of Disney Stock In a Frame For Birthday or A Cool Anniversary</title>
		<link>http://promogiftstore.com/blog/marketing-and-advertising/give-one-share-of-disney-stock-in-a-frame-for-birthday-or-a-cool-anniversary/</link>
		<comments>http://promogiftstore.com/blog/marketing-and-advertising/give-one-share-of-disney-stock-in-a-frame-for-birthday-or-a-cool-anniversary/#comments</comments>
		<pubDate>Mon, 07 Mar 2011 21:57:39 +0000</pubDate>
		<dc:creator>Octavio Urzua</dc:creator>
				<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://promogiftstore.com/blog/?p=1104</guid>
		<description><![CDATA[Perfect Gift For Every Occasion Give One Share of Disney Stock In a Frame For Christmas, For A Truly Unique Baptism and Christening Gift, For a 1st Birthday or a 50th Birthday, A Cool Anniversary and Wedding Gift, A Heartfelt Housewarming and Homecoming, or Special Corporate Gifts UniqueStockGift.com allows you to purchase a single share of stock in your gift recipient&#8217;s favorite company to give as a unique gift item. Presented in a beautiful frame with a personalized plaque, a single share of stock is a gift that will be appreciated as it appreciates! The stock certificate that they get is the REAL THING allowing them to earn dividends (when available} and gain all the benefits of stock ownership. We also offer the lowest price guarantee for this service and have been serving our customers since 1998. Order with confidence! For instance: One share of Harley &#8211; Davidson makes a great gift that will be appreciated as it appreciates. You’ve found a truly unique gift for anyone on your gift giving list. Need to know more about Harley &#8211; Davidson? The following profile gives details about the corporation’s products and services:]]></description>
			<content:encoded><![CDATA[<p><strong>Perfect Gift For Every Occasion</strong><br />
Give One Share of Disney Stock In a Frame For Christmas, For A  Truly Unique Baptism and Christening Gift, For a 1st Birthday  or a 50th Birthday, A Cool Anniversary and Wedding Gift, A Heartfelt Housewarming and Homecoming,  or Special Corporate Gifts</p>
<p><strong>UniqueStockGift.com</strong> allows you to purchase a single share of stock in your gift recipient&#8217;s favorite company to give as a unique gift item. Presented in a beautiful frame with a personalized plaque, a single share of stock is a gift that will be appreciated as it appreciates! The stock certificate that they get is the REAL THING allowing them to earn dividends (when available} and gain all the benefits of stock ownership.  We also offer the lowest price guarantee for this service and have been serving our customers since 1998. Order with confidence!</p>
<p>For instance: One share of Harley &#8211; Davidson makes a great gift that will be appreciated as it appreciates. You’ve found a truly unique gift for anyone on your gift giving list.</p>
<p>Need to know more about Harley &#8211; Davidson? <a href="http://uniquestockgift.com/Unique-Certificates/Harley-Davidson/flypage.tpl.html?keyword=harley">The following profile</a> gives details about the corporation’s products and services:</p>
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		<title>Why is article marketing so valuable in 2009</title>
		<link>http://promogiftstore.com/blog/marketing-and-advertising/why-is-article-marketing-so-valuable-in-2009/</link>
		<comments>http://promogiftstore.com/blog/marketing-and-advertising/why-is-article-marketing-so-valuable-in-2009/#comments</comments>
		<pubDate>Tue, 01 Dec 2009 11:11:30 +0000</pubDate>
		<dc:creator>Octavio Urzua</dc:creator>
				<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[If you follow the seo forums, you will become aware of that an old search engine marketing strategy is now abruptly everyoneâ€™s seo strategy of choice. Yes, I am talking about article marketing. With everyone even remotely attracted in achieving decent search engine rankings turning to article marketing, it is derogatory for your websites success that you fully understand what traditional article marketing is about and how you can benefit from it. Note that as search engines become smarter with reciprocal links, article marketing &#8211; especially the kind of marketing that guarantees good consequences &#8211; will expect some knowledgeable knowledge. How traditional article marketing works You engrave (or pay someone to write it) a 600-word article, takes out a list of 100-200 article directories, and submits your article to all of them (or you might hire someone to complete that as well). In a week or so, your article is established and published by the article directories, not to reference thousands of websites who pick up articles from these directories. So therefore, after a week or two of submitting the article, search engines pick it up and suddenly see hundreds, if not thousands, of new links to your site. Your [...]]]></description>
			<content:encoded><![CDATA[<p>If you follow the seo forums, you will become aware of that an old search engine marketing strategy is now abruptly everyoneâ€™s seo strategy of choice. Yes, I am talking about article marketing.</p>
<p> With everyone even remotely attracted in achieving decent search engine rankings turning to article marketing, it is derogatory for your websites success that you fully understand what traditional article marketing is about and how you can benefit from it. Note that as search engines become smarter with reciprocal links, article marketing &#8211; especially the kind of marketing that guarantees good consequences &#8211; will expect some knowledgeable knowledge.</p>
<p> How traditional article marketing works</p>
<p> You engrave (or pay someone to write it) a 600-word article, takes out a list of 100-200 article directories, and submits your article to all of them (or you might hire someone to complete that as well). In a week or so, your article is established and published by the article directories, not to reference thousands of websites who pick up articles from these directories.</p>
<p> So therefore, after a week or two of submitting the article, search engines pick it up and suddenly see hundreds, if not thousands, of new links to your site. Your ranking reimbursement recognition to the sheer number of links you have built.</p>
<p> Over a period of time, after some article submissions, you observe an improvement in your search engine rankings at the subsequently algorithm fill in. Yes, those links have made every single one the difference, and now your site is starting to get a hold higher search engine appointment. If you want maximum fallout for your article marketing, you would be greatest served by adopting the following major tactic:</p>
<p> Practice articles as link building tools</p>
<p> First: Submit your articles to the top article directories, in the category that is the closest equal to your subject matter. Over time you will remark that other websites pick up and show off your articles. Once this happens</p>
<p> Next: You should call the owners of those websites and tell them that you will write a unique article especially for their website. In this article, guess what you will do? You will contain an in text link using your chosen anchor text that will point candidly to your foremost money web page. Using this method to get eminence links is one of the very best, and very little used methods of getting elevated quality links to your websites.</p>
<p> Avoiding Duplicate Content Penalties</p>
<p> Ideally, you should not put out articles that you submit on your own website this may help you pass up the duplicate content penalty a bit. On the other hand, this does not lecture to the interest those carbon copies of your article will out of the blue pop up in hundreds of places on the Internet. To sell with this, you can service one or more of the following techniques:</p>
<p> 1. Post the article on your website, and wait for it to be indexed by the major search engines before you submit it to the article directories.</p>
<p> 2. Publish the full article on your website and submit half of it to the article directories (works best if you have a 1000 words article).</p>
<p> 3. Have your writer design a second, different kind of the article. Then, you can submit that version to the directories while keeping the primary on your site.</p>
<p> Deep Linking</p>
<p> As a replacement for of just putting links to your main site page, link to a few inner pages of your site from within the article text. Of course, the inner pages must be appropriate to the article topic.</p>
<p> This will help extent the link popularity you greet the whole time the site. Deep links are one of the ways search engines abuse to evaluate the usefulness of links.</p>
<p> Themed Links</p>
<p> Benefit from different articles for different purposes. For example, you may possibly have one article promoting your main website, another promoting your new book (and linking to the order page), and yet another article linking to your newsletter signup page.</p>
<p> The key is to bear in mind that articles also entail traffic, and along with deep links, getting traffic to the key money-making areas of your site is very weighty.</p>
<p> Article marketing is very strong. Utilize it to its fullest.</p>
<p> </p>
<p><a target="_blank" href="http://www.articlegold.eu">Article Directory</a> – <a target="_blank" href="http://www.articlegold.eu">Free Article Directory</a> – <a target="_blank" href="http://www.articlegold.eu">Article Database</a></p>
<p> </p>
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		<title>Beginner&#8217;s Guide To Being A Bulk REO Investor</title>
		<link>http://promogiftstore.com/blog/marketing-and-advertising/beginners-guide-to-being-a-bulk-reo-investor/</link>
		<comments>http://promogiftstore.com/blog/marketing-and-advertising/beginners-guide-to-being-a-bulk-reo-investor/#comments</comments>
		<pubDate>Thu, 26 Nov 2009 21:10:16 +0000</pubDate>
		<dc:creator>Octavio Urzua</dc:creator>
				<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[bulk reo]]></category>
		<category><![CDATA[bulk reo investing]]></category>
		<category><![CDATA[dandrew capital]]></category>
		<category><![CDATA[dandrew capital partners]]></category>
		<category><![CDATA[foreclosure investing]]></category>
		<category><![CDATA[foreclosures]]></category>
		<category><![CDATA[real estate investing]]></category>
		<category><![CDATA[real estate investments]]></category>
		<category><![CDATA[sal buscemi]]></category>

		<guid isPermaLink="false">http://promogiftstore.com/blog/marketing-and-advertising/beginners-guide-to-being-a-bulk-reo-investor/</guid>
		<description><![CDATA[The recession in the U.S. economy has resulted in more foreclosures than experienced by any other generation of Americans. Yet well-funded investors in real estate are seizing upon this opening to profit from an profoundly profitable new opportunity. The new opportunity is known as &#8216;Bulk REO Investing&#8217; or &#8216;REO Package Investing&#8217; and it&#8217;s a huge opportunity. Take a just a minute to consider the basics of this highly profitable business. To understand investing in Bulk REO, you have to understand the foreclosure process. When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called &#8216;preforeclosure&#8217;. To complete the foreclosure process, the property is auction to the public. If the property is not purchased at auction, ownership reverts to the original lender. This property is then considered to be &#8216;Real Estate Owned&#8217; by the lender, also known as an &#8216;REO&#8217; property. Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. However, REO properties are [...]]]></description>
			<content:encoded><![CDATA[<p>The recession in the U.S. economy has resulted in more foreclosures than experienced by any other generation of Americans. Yet well-funded <a target="_blank" href="http://realestate.BryanEllis.com">investors in real estate</a> are seizing upon this opening to profit from an profoundly profitable new opportunity.</p>
<p>The new opportunity is known as &#8216;<a target="_blank" title="Bulk REO" href="http://www.BulkREO.net">Bulk REO</a> Investing&#8217; or &#8216;REO Package Investing&#8217; and it&#8217;s a huge opportunity.</p>
<p>Take a just a minute to consider the basics of this highly profitable business.</p>
<p>To understand investing in Bulk REO, you have to understand the foreclosure process.</p>
<p>When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called &#8216;preforeclosure&#8217;.</p>
<p>To complete the foreclosure process, the property is auction to the public. If the property is not purchased at auction, ownership reverts to the original lender. This property is then considered to be &#8216;Real Estate Owned&#8217; by the lender, also known as an &#8216;REO&#8217; property.</p>
<p>Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. However, REO properties are now frequently sold for far less than their &#8216;book value&#8217;. But the price of receiving such great pricing is the need to purchase multiple REO properties (a &#8216;package&#8217;) rather than individual properties.</p>
<p>The recession in the United States has yielded huge profits to real estate investors prepared to take advantage. The most successful Bulk REO Investors will have a well-respected source of funding for their transactions. Some sources of funding for these transactions are: personal funds, hard money lenders, commercial lenders and non-conventional sources such as private investors and hedge funds. Additionally, one man is becoming very well known in the field of bulk REO investing, and his name is <a target="_blank" title="Sal Buscemi" href="http://www.Sal-Buscemi-Reviews.com">Salvatore Buscemi</a> of Dandrew Capital Partners, a New-York based hedge fund.</p>
<p> </p>
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		<title>Do you want to have the nicest blog of your industry?</title>
		<link>http://promogiftstore.com/blog/marketing-and-advertising/nicest-blog-of-your-industry/</link>
		<comments>http://promogiftstore.com/blog/marketing-and-advertising/nicest-blog-of-your-industry/#comments</comments>
		<pubDate>Sun, 08 Mar 2009 19:41:04 +0000</pubDate>
		<dc:creator>Octavio Urzua</dc:creator>
				<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[Blogs]]></category>

		<guid isPermaLink="false">http://promogiftstore.com/blog/?p=821</guid>
		<description><![CDATA[&#8220;Do you have a blog?&#8221; The answer is usually&#8230; &#8220;Yes, but I&#8217;m not getting any business from it&#8221; Do you want to have the nicest blog of your industry? Even better, do you want to implement a blog and 5 other social media tools to generate leads for your business 24/7? If you haven&#8217;t evaluated to invest in your company web presence before, then decide now before competitors do. I understand if you don&#8217;t have time for developing this social media yourself in order to promote your company and generate leads, that&#8217;s why I delegate this intensive details to my team that I personally trained after going to 6 seminars in the last 3 years and put all the pieces together. This way we got the top positions in our market in my country, winning the 1st place as the Fastest Growing Business in the category of Global Business in Chile in 2009. Due to the recent earthquake, my team have more time available for the next 2 month only, so we can offer this services to you. - Create and install a blog and take care of hosting and domain names. - Fill it to bursting with high quality [...]]]></description>
			<content:encoded><![CDATA[<p>&#8220;Do you have a blog?&#8221; The answer is usually&#8230;<br />
&#8220;Yes, but I&#8217;m not getting any business from it&#8221;</p>
<p>Do you want to have the nicest blog of your industry?<br />
Even better, do you want to implement a blog and 5 other social media tools to generate leads for your business 24/7?</p>
<p>If you haven&#8217;t evaluated to invest in your company web presence before, then decide now before competitors do.</p>
<p>I understand if you don&#8217;t have time for developing this social media yourself in order to promote your company and generate leads, that&#8217;s why I delegate this intensive details to my team that I personally trained after going to 6 seminars in the last 3 years and put all the pieces together. This way we got the top positions in our market in my country, winning the 1st place as the Fastest Growing Business in the category of Global Business in Chile in 2009.</p>
<p>Due to the recent earthquake, my team have more time available for the next 2 month only, so we can offer this services to you.</p>
<p>- Create and install a blog and take care of hosting and domain names.<br />
- Fill it to bursting with high quality content&#8230;<br />
- Locate targeted keywords so this blog becomes the &#8220;go to&#8221; blog in its niche&#8230; for your industry.<br />
- Smother it with traffic from all over the internet&#8230; using over 50 social media sites.<br />
- Test and track everything to ensure no money is left on the table&#8230;<br />
- Create a free give-away reort to act as bait for visitors to sign up&#8230;<br />
- Build a list of prospects, you can profit from for years to come&#8230; with several follow ups.</p>
<p>To build a blog of this quality it would cost you over $4,000 a year if you outsource or even more if you decide to hire a team of experts&#8230; And that doesn&#8217;t even include all the promotions you will get from the social media.</p>
<p>So, this is the plan:</p>
<p><strong>1. We Create Your Mega-Blog in 15 days</strong></p>
<p>First of all we&#8217;ll grab a domain name for you and transfer ownership to you. We then set-up hosting (totally free for a year) and create and install your blog.<br />
In fact &#8212; the blog will be built and filled with content and you will get to see the fruits of our labors almost immediately.</p>
<p><strong>2. We Do All Your Keyword Research to identify micro niches</strong></p>
<p>Forget tearing your hair out with complex keyword tools. Here at Octavio&#8217;s HQ we have every killer (and super expensive) keyword tool known to man. Using these brute force apps we&#8217;ll pull together a profit-ready list of your most targeted keywords and phrases. Once we have that info&#8230;</p>
<p><strong>3.  We Stuff Your Site With Killer Content</strong></p>
<p>Grabbed from all over the net we&#8217;ll fill your site until it&#8217;s bursting at the seams with attention-grabbing articles. This will be a site you&#8217;re proud to call your own because we&#8217;ve found through testing&#8230; the higher the quality, the more intense the Google Love.</p>
<p><strong>4. We Hoards Of Targeted Traffic To Your Blog</strong></p>
<p>It&#8217;s possible you&#8217;ve already slaved over a site and seen it decay in cyberspace simply because nobody saw it. Now you&#8217;ll never lack traffic again. My team is the king of summoning wave after wave of lazer-targeted visitors and we&#8217;ll set to work his secret traffic system on your site.</p>
<p>This will help us on the next part of our mission&#8230;</p>
<p><strong>5. We Build You A Community</strong></p>
<p>Using the latest social apps our aim is to make your site a place folks will drop by, hang out and leave comments. The more &#8220;sticky&#8221; your site is, the more people will return again and again. And when that happens it&#8217;s easy to make money&#8230;</p>
<p><strong>6. We Turn Your Site Into A Money-Cranking Machine</strong></p>
<p>Your blog is being set up for multiple streams of income. You can use as many or few as you wish. Listen, if you don&#8217;t have a list you&#8217;re not even in the game. But like anything worth having, a list is not easy to build. We do it all for you.</p>
<p><strong>7. We Test And Track Everything</strong></p>
<p>Tracking is so important to making money but&#8230; yeah&#8230; it&#8217;s also boring and fiddly if you don&#8217;t know what you&#8217;re looking for. Luckily we install bleeding edge tracking apps to your site<br />
allowing us achieve maximum conversions. And then there&#8217;s our secret weapon&#8230;</p>
<p><strong>8. We Go Under The Radar</strong></p>
<p>Over the years I have perfected the art of staying at the cutting edge of traffic building tactics and income boosting techniques. Let&#8217;s just say we&#8217;ll deploy the full arsenal of these powerful tactics but there&#8217;s no way on Earth we&#8217;re gonna reveal them here. Way too valuable to even hint at on a sales page. But rest assured&#8230; you&#8217;ll see the astonishing difference in<br />
your income when we put these techniques to work for you.</p>
<p><strong>- Option 1: Single Blog</strong><br />
5 Spots Available<br />
1 new article a week<br />
Delivery in 15 days<br />
90 Day Guarantee<br />
only $697 or  $65 x 12</p>
<p><strong>- Option 2: Single Blog </strong><br />
10 Spots Available<br />
1 new article a day<br />
Delivery in 20 days<br />
90 Day Guarantee<br />
only $997 or $97 x 12</p>
<p><strong>- Option 3: Four Blogs </strong><br />
10 Spots Available<br />
1 new article a day<br />
Delivery in 25 days<br />
90 Day Guarantee<br />
only $2,970 = $267 x 12</p>
<p>All the best,<br />
Octavio Urzua<br />
Admiral Branding<br />
ourzua @ grupoadm . cl</p>
<p>USA Tel. 305-407 2749<br />
Chile Tel. 011-562-231 3909</p>
<p>PS. If you&#8217;re ready to own a blog that give you the freedom to focus on your company and outsource this to us. Grab this now while we still offer this.</p>
<p>PS2. Here you can see some of the blogs my team has developed for my industry:</p>
<p><a href="http://lapicespublicitarioschile.cl/">http://lapicespublicitarioschile.cl/</a><br />
<a href="http://800dulcespublicitarios.cl/">http://800dulcespublicitarios.cl/</a><br />
<a href="http://impresionesdigitales24h.cl/">http://impresionesdigitales24h.cl/</a><br />
<a href="http://acrilicospublicitarios.cl">http://acrilicospublicitarios.cl</a><br />
<a href="http://800RegalosPublicitarios.cl">http://800RegalosPublicitarios.cl</a><br />
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